This was sent to me via the Fussy Librarian today:
Amazon has clarified its position on table of contents:
“We have recently received a number of questions on topics such as TOC formatting and our policing of abuse and fraud among KDP publishers. In many cases, putting a book’s Table of Contents (TOC) at the end of a book can create a poor experience for readers, and in general we suggest authors locate TOCs to the beginning of a book. If the formatting of a book results in a poor experience or genuine reader confusion, or is designed to unnaturally inflate sales or pages read, we will take action to remove titles and protect readers. That said, absent any other issues of quality, locating the TOC at the end of a book is not in itself outside of our guidelines.”
You can read the full statement here.
Amazon, of course, has already hurt innocent authors, so should you believe them? That’s your call …
The scammers have accidentally revealed a bigger issue, which is that Amazon clearly doesn’t know how many pages the reader has actually read. They only know the page number where a reader has stopped. That’s why these scams were able to work in the first place.
It’s just mind-blowing that Amazon would shift to a pay-per-page system when it didn’t have the ability to accurately count pages. The company has got to fix this as quickly as possible or authors will lose faith in the company — if they haven’t already — and leave Kindle Unlimited.
Jeffrey from the Fussy Librarian
It seems scammers have been manipulating KU by putting click bait at the beginning of their books encouraging people to click through the end to get their full KU pages entitlement (hence the table of contents debate and why Amazon want them at the front). Thoughts anyone?